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Business professional with 20+ years of high-volume sales and sales management. Industry experience includes sales to business-to-business, legal professionals, oil & gas, medical, and government entities.
A proven player-coach with a thorough knowledge of consultative marketing and solution selling skills, a demonstrated record of individual sales performance, team management, selling through market channels for complex selling solutions, coaching long sales cycles, working with direct sales and inside sales, revamping marketing strategies for enterprise solutions, expanding products and service, and introducing new products
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John Hudson
Business professional with 20+ years of high-volume sales and sales management. Industry experience includes sales to business-to-business, legal professionals, oil & gas, medical, and government entities.
A proven player-coach with a thorough knowledge of consultative marketing and solution selling skills, a demonstrated record of individual sales performance, team management, selling through market channels for complex selling solutions, coaching long sales cycles, working with direct sales and inside sales, revamping marketing strategies for enterprise solutions, expanding products and service, and introducing new products.
Career History
FuelQuest- ZyTax Director of Sales and Marketing September 2007 to Present
Lead industry fuel supply chain and excise tax automation software provider.
•Driving sales through a mid-management team and sales team
•Developed and executed aggressive integrated business plan cross-departmentally. Market penetration strategy resulted penetration of new verticals for $2.1 mill up-sell.
•Hands-on responsibility hiring, training, motivating sales/marketing staff to goals.
•Lead in partnering external channel selling and collaborative efforts, increased market presence by 5% through improved external relationships.
•Regularly navigate financial and operational performance P & L issues .
The Trust Group Director Sales and Sales Ops January 2000 to August 2007
Tasked to build, expand and improve internal and external sales processes across a portfolio of privately held small businesses. Projects included selling into diverse industries involving banking software, industrial tax abatement, medical security, and software automation. My assignment was to build leadership and to model by individual selling contribution. Implementation included structuring channel markets, territory building, product review, organizing and training sales teams and marketing groups.
LexisNexis/ Matthew Bender October 1987 to December 1999
Provider of information and services solutions to professionals in the legal, risk management, corporate, government, law enforcement, accounting and academic markets.
•1998 to 1999, Regional Sales Manager. Managed cross-functional sales and administrative staff for $100MM division.
o 15% above $2.5 million quota maintaining, growing existing $6 million user base by 20%.
o Outstanding Performance 1998. National Pilot Program Manager 1999. Merger Integration Council, Budgeting Team, Product Consultation and Review, Strategic Product Appraisal Team and Editorial liaison for products review and enhancement
o $1.5 MM annual revenues in South Texas. Team earned President’s Club award and President’s Council in successive years.
o Field management consultant to President’s Round Table.
o Led Texas region to #1 nationally in electronic sales for two consecutive years
o President’s Club 1993
o Grew region from start-up to $1.2 MM sales.
o #1 region for three consecutive years
o Manager of the year Award 1992
o Successive President’s Club Awards 1991, 1992
o Outstanding Performance 1991
o Grew territory 20% exceeding sales goals by 150 - 200% across two divisions.
o Earned 3 consecutive President’s Club Awards, 1988, 1989,1990.
Prior Experience:
Sales Representative, Allied Linotype Company 1984 to 1987
Offshore Sales Representative, Hydril Company 1982 to 1984
Sales Representative, Xerox Corporation 1979 to 1982
Education and Training
MA – Behavioral Sciences, Southwestern Baptist Institute, Ft. Worth TX, 1976.
BS – Sociology/Anthropology, Texas A&M University, 1973 (Honor Student)
Seminars and Workshops:
• Need Satisfaction Sales Call Activity
• Consultative Selling
• Professional Sales Skills- trainer status
• Behavioral Selling Skills
• Managing for Success
• Advanced interview Skills
• Training the Trainers
• Karrass Negotiating Skills
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